Diverse Experience with an Innovative Perspective
I’ve worked for leading global and national brands including, automotive (Ford, Dodge), financial services (MasterCard), entertainment (Nickelodeon), pharma (J&J Vision Care), insurance (Progressive), and media (New York Times).
E-commerce Experience: MasterCard Priceless Cities, Weight Watchers, Nickelodeon, AOL, Birchbox
Digital Subscription Experience: ADT Security, Weight Watchers Online, The New York Times, Sirius/XM
Advertising and Marketing Experience: Account leadership roles at global marketing agencies including, BBDO, J. Walter Thompson and Doner.
What I Bring
A track record of solving complex customer loyalty business challenges and building profitable customer experience and change management programs from the ground up using my experience across a wide variety of industries.
Where I Work
At the intersection of data analytics, technology, product development, and marketing . I’ve worked as a product owner, technology / platform consultant and marketing director and fully understand the nuances of each role and how they need to work together to achieve goals.
How I Work
Distill behavioral, transaction, employee, and voice of the customer data to surface actionable insights and execute action plans that directly support measurable business goals. I embrace the challenge of aligning and leading cross-functional teams to change culture and deliver a competitive advantage.
Former NYU Graduate Instructor
For two years, I put my knowledge and passion to work by teaching a graduate level CRM and customer experience course at NYU.
People Leadership Experience
Built and led teams of 20+ direct and believe it's a privilege to develop talent.
Certified Lean Six Sigma Green Belt
Experienced in using the DMAIC model to improve processes, people, technology and products.